Booking Holdings Analyst Ratings and Price Target
Analyst consensus, price target range, recommendation trend and key ratios for Booking Holdings.
Analyst Consensus
- Current Price
- 171.78 $
- Target (Low)
- 175.00 $
- Target (Mean)
- 224.41 $
- Target (High)
- 298.00 $
- Recommendation
- Buy
- Number of Analysts
- 35
Recommendation Distribution
| Strong Buy | 6 |
|---|---|
| Buy | 24 |
| Hold | 7 |
| Sell | 0 |
| Strong Sell | 0 |
Key Ratios
- Net Profit Margin
- 22.2%
- Operating Margin
- 25.0%
- Gross Margin
- 87.0%
- Return on Assets (ROA)
- 22.3%
- Revenue Growth
- 16.2%
- Earnings Growth
- 240.0%
- Current Ratio
- 1.06
- Beta
- 1.09
Recent Rating Changes
| Date | Firm | Change |
|---|---|---|
| May 29, 2026 | BTIG | Buy → Buy |
| Apr 30, 2026 | Argus Research | Buy → Buy |
| Apr 29, 2026 | JP Morgan | Overweight → Overweight |
| Apr 29, 2026 | UBS | Buy → Buy |
| Apr 29, 2026 | TD Cowen | Buy → Buy |
| Apr 29, 2026 | RBC Capital | Outperform → Outperform |